Pharmacy Programs

Medication adherence is one of the most impactful drivers of health outcomes — helping patients manage chronic conditions, prevent complications, and lower healthcare costs. For health plans, strong adherence performance supports quality measures, boosts Star Ratings, and improves consumer satisfaction.

Engagys brings deep experience in designing and optimizing pharmacy programs that support both consumers and health plans. Our work spans key areas including Medication Therapy Management (MTM), adherence strategies, Retail to Mail (RTM) transitions, and navigating pharmacy disruption.

We partner with health plans and pharmacy stakeholders to deliver results through proven approaches that include:

Audience Selection & Segmentation: Motivate action through personalized outreach that applies behavioral science, best practices, and multi-channel tactics—while using what we know about barriers to help overcome them.

Multi-channel Campaign Strategy: Multi-channel, multi-touch engagement via IVR, email, or SMS — customized and scalable campaigns using your marketing automation platform (e.g., Salesforce) for improved reach and engagement.

Behavioral Science Messaging: Leverage proven tactics like personalization, framing, and reciprocity to tailor outreach that reduces barriers, taps into consumer motivation, and drives action.